I swear to you guys I don't think that I have ever loved a product so much. After one use of this, I immediately put down my usual go to mascara and replaced it with this one instead. My eye lashes have never looked so full and noticeably amazing. This will definitely be my staple mascara for now on and it only retails for about $7 which is not expensive at all compared to all the other brands out here. The reviews on it are mixed although I am sitting here reading them and wondering if myself and the other reviewers were using the same product because I feel it is simply amazing. I believe you can pick this up at your local drug store. I strongly recommend you to give it a try.